As the largest employers’ association in Denmark, The Confederation of Danish Industry (DI), is at the heart of the challenge of meeting Denmark’s 2030 climate goals. DI have published a plan for how the Government should act to ensure the goals will be met, one that rivals those of several other organisations. However, few people are engaged in the debate on how these goals should be met, and what consequences proposed measures might have for the country and its people. The problem statement for this project was thus “How can participants at Folkemødet, and other events, be engaged in the issue of meeting Danish 2030 goals?“.